Browsing by Author "Noworol-Luft, Elżbieta"

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    Competitiveness of Enterprises in Polish SME Sector
    (University of Zilina, 2014) Wolak-Tuzimek, Anna; Noworol-Luft, Elżbieta; Luft, Radosław
    Growth factors of competitiveness are presented empirically. Conditions of competitiveness are determined by internal factors, dependent on enterprises themselves, and by a wide range of internal factors, dependent on the macroeconomic environment. Analysis of statistics concerning 2004-2011, collected as part of the author's research, leads to the conclusion that enterprises gain competitive advantage by low pricing and high quality of their products. A growing importance of quality as a factor determining enterprise competitiveness can also be noted.