(Žilinská univerzita v Žiline, 2020) Jucha, Peter; Čorejová, Tatiana
E-commerce is becoming more popular in the world. E-commerce sales are
growing worldwide every year, and the number of online shoppers is also growing. The
coronavirus pandemic, which has affected the world and affected many areas such as
healthcare, the economy and many more, has not escaped e-commerce. The aim of the paper
is therefore to evaluate how and in what way the coronavirus pandemic has affected ecommerce.
(Žilinská univerzita v Žiline, 2020) Laitkep, Dominik
Knowledge of consumer behaviour in the e-commerce market can be considered a
competitive advantage. The aim of this study is to present the results of author primary
research, processed by reducing the number of variables by applying factor analysis. Factor
analysis reveals the key factors influencing the consumer behaviour in case of purchasing
process by Slovak consumers, men who use social networks. The results reveal a strong and
direct relationship between various attribute variables, but mainly the payment for the ordered
goods with delivery method of purchase.
